strategy

What CEO's are focusing on for the next 12 months.

Submitted by Erik Vermeulen on Thu, 2009-10-22 11:11

 
According to Melissa Raffoni, the recessionary tide appears to have turned and the CEOs she consults to are starting to look ahead with more confidence at 2010. She’s just done an informal survey among 30 of her clients.
 

Idea Friday

Submitted by Erik Vermeulen on Fri, 2009-06-19 12:57

Idea Friday.

Those of you who follow me on Twitter, or Facebook, might have noticed the IdeaFriday hash tag I created. In case you’re living in a cave in Afghanistan and don’t know about Twitter (or, heaven forbid, Facebook) it looks like this: #ideafriday. Now even you’ve seen it, and you’re wondering what it’s all about. Let me briefly explain.
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When you're not a Social Media Marketing Virgin.

Submitted by Erik Vermeulen on Thu, 2012-01-19 11:55

South African fast food outlet Wimpy treated the country to a free breakfast this morning. They announced on Twitter that their “Streaky Bacon Breakfast” will be free between 7am and 8am. It wasn’t long before Virgin Active, the health club chain ambushed the campaign – also on Twitter, only to prove that when you’re not a Social Media Marketing Virgin, the sky’s the limit.

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