Sacrifice

Submitted by Erik Vermeulen on Fri, 2009-05-22 17:25
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With people having more and more choices in life - that they actually exercise - it's important for business leaders to take some time to understand what they expect their people to sacrifice in order to perform.

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When you're not a Social Media Marketing Virgin.

Submitted by Erik Vermeulen on Thu, 2012-01-19 11:55

South African fast food outlet Wimpy treated the country to a free breakfast this morning. They announced on Twitter that their “Streaky Bacon Breakfast” will be free between 7am and 8am. It wasn’t long before Virgin Active, the health club chain ambushed the campaign – also on Twitter, only to prove that when you’re not a Social Media Marketing Virgin, the sky’s the limit.

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